SOCIAL MEDIA MARKETING
Reach your audience where they spend their time.
Social media advertising offers a diverse platform to reach your audience as they browse their favourite social media channel. Ads can appear natively, such as in their social feed, or consist of banners or videos on social network sites — the possibilities are endless.
One of the benefits of social media advertising is its relatively low cost. Common social media channels, such as Facebook and Instagram, can provide a fairly inexpensive way to get the word out about your brand. Coupled with retargeting techniques, you’re able to re-engage users who previously interacted with your brand and hopefully get them to take that next step, whether it’s purchasing a product, signing up for an event, or scheduling an appointment.
Social media advertising allows your business to put your ads directly in front of users looking for or interested in your products or services.
We’ll present your ads to your most qualified audience by selecting targeting options based on your marketing goals and message, including audience characteristics and demographic information. Targeting can be narrowed or broadened based on your business’s goals, with targeting options including location, age, previous social media activity, interests, and more.
Looking to sell tickets, drive traffic to your website, or promote a new product? We can send users exactly where you want them to go based on your business’s marketing goals, through high-quality landing pages and call-to-action buttons directly on the ad.
We’ll continue to monitor your ad’s performance throughout the duration of its campaign, and make adjustments where necessary. Both on a monthly basis and an ad campaign lifetime basis, we’ll send you detailed reports showcasing the results of your campaign with easy-to-understand and impactful metrics, as well as recommendations tailored to your specific marketing goal and campaign.
Interested in reaching your new customers today? Contact Us to learn how to take your internet marketing to the next level!
Your customers are on social media. Are you?
Social media marketing offers an invaluable opportunity to show your brand’s human side, build trust, and cultivate an audience receptive to your message. At the same time, it can also drive traffic to your website, increase sales, boost your search engine rankings, and even facilitate customer service.
Our social media marketing package includes the design or upgrade of your business profile pages on various platforms, including graphic design and HTML coding, page descriptions (using identified keywords), images and videos to convey your message, effective calls-to-action (CTAs), forms to capture leads, and effective landing pages.
We’ll update each page regularly with unique posts, including news, events, contests, polls, and resources to keep your followers engaged and coming back for more – all following a pre-established editorial calendar and strategically chosen keywords. We manage a variety of platforms for our clients, including Facebook, Twitter, Instagram, Snapchat, LinkedIn, and more.
We also encourage our clients to identify a social media advertising budget to increase their visibility on selected social channels. Social media advertising is fairly inexpensive and effectively helps businesses increase their brand recognition while driving traffic to their websites where conversions can be made.