Search Marketing

Place your products and services on the most visible showcase in the world: the web.

Search Marketing (SEM) will help you reach a highly targeted audience, and provide an accurate measurement. Since most of your customers and prospects are bound to be online anyway, SEM offers an invaluable opportunity to increase your brand awareness and drive conversions through a pay-per-click (PPC) advertisement campaign. We offer pay-per-click (PPC) advertisement and re-marketing campaigns on Google, Bing, and Yahoo, all of which are strategically planned by a Google Certified employee.

Our search advertising program integrates search engines, social media channels, local directories, local business websites, industry-specific lists, and review sites to reinforce the unique vision and value of your brand to spread your message to those markets in which it will have the most impact with the call to action. Once your distribution channels have been selected, we’ll design and code your display ad along with a landing page for your promotion, and monitor the success of your campaign through regular analytic reports.

Conversions require direction and encouragement.

A clear call-to-action (CTA) on your online advertisement will guide viewers to the next level of engagement with your business. A well-designed landing page not only offers the mechanism for this interaction, but also allows you to walk the visitor to the next stage of the sales cycle – whether it’s filling out a form, calling your business, or making a purchase on your website. Strategic CTAs and landing pages are invaluable tactics to measure the success of your search marketing campaign’s conversion rate.